KICKSTART YOUR BUSINESS WITH

Business Foundations

Updated 2024

Dive deep into the heart of your business, creating an unstoppable business momentum
Test your personality type and learn how to use your personality to benefit your business
Discover what type of business you will start or continue to grow based on typical business models
Complete a SWOT analysis and use business planning tools provided in the course
Clarify your target market through an Ideal Customer Exercise and learn how this tool will become valuable to your business if you ever decide to change product or service offerings
Explore and select brand personality words and attributes
Learn how to use Pinterest to assist you in building your brand
Learn how to use Canva with an in-depth “step-by-step” guide, build a mood board from a template and learn how to fully customize all with a free account
Create a business name you are sure to love
Develop skills to understand and use typography as part of your business brand
Learn about logos, types of logos and a step-by-step guide on how to create your own logo if you dare
There is a bonus colour lesson that teaches you how to get consistent colours across digital platforms and print
And finally pull it all together with a business brand board that will set you up for brand consistency and give you the tools you need to launch